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What inspires the Cinema Medium around the world to support United Nations World Food Programme’s mandate to eradicate hunger? What inspires Sir John Hegarty, for the second year, to create a global cinema ad to reach millennials?
What inspires heroes from UNWFP to work tirelessly in the world’s most challenging environments to ensure over 90 million hungry people don’t go to bed hungry every night?
Inspiration takes many forms, creativity has many influences. Learn how this powerful medium has helped to connect audiences to one of the most urgent and solvable global issues – world hunger.
SAWA and UNWFP will launch the 2019 campaign at Cannes Lions. Meet the creator, the Executive Director of UNWFP, and a hero from the frontline.
Date: 18 Jun 2019
Location: Lumiere Theatre, Palais I
Timings: 10:00 - 10:45
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